
Accelerate Growth, Expand Markets, Drive Innovation
Our mission is to Unify Global Marketing that expands markets, accelerates revenue growth, and drives innovation. Through a comprehensive suite of marketing consulting services, we harness AI and data to deliver targeted messaging, accelerate campaign success, and expand market reach. By leveraging stakeholder insights, agile strategies, and cutting-edge technologies, we create impactful, tailored solutions that drive growth, foster collaboration, and ensure sustainable success. Our Syncretic Marketing methodology blends diverse perspectives, enabling dynamic and adaptable strategies that unlock new opportunities, maximize engagement, and deliver measurable results across global markets. We empower organizations to achieve transformative change and leadership in their industries.
The 5-Stage NPI Rocket Booster strategy secures lighthouse customers to validate new product introductions and launch new products or product capabilities. It involves targeting influential customers, building relationships, offering tailored value propositions, piloting and optimizing solutions, and leveraging success stories. This approach boosts credibility, generates momentum, and lays a scalable foundation for broader market adoption, ensuring impactful and sustained growth.
The 3-Stage Double Down and Delight strategy expands market opportunities by introducing new use cases and deepening engagement within existing customer bases. It leverages customer insights to design and pilot tailored solutions, builds credibility through success stories, and scales adoption across segments, driving growth, broadening brand scope, and generating new revenue streams.
Applying the 5 P’s for Growth and Prosperity optimizes product and solution messaging by capturing stakeholder insights through interviews, AI-driven transcription, and analysis. It examines People, Perspectives, Projects, Products, and Paths to uncover priorities, challenges, and opportunities. Deliverables include a campaign messaging document detailing stakeholder profiles, solution differentiators, and strategic priorities, empowering targeted marketing that drives product adoption and business growth.
The Standout from the Crowd Framework positions your brand as a visionary force in a rapidly evolving world. By blending compelling customer success storytelling with illustrative journaling, we craft authentic, emotionally resonant narratives that imagine bold futures. Inspired by great documentaries and near-future fiction, our multi-channel messaging sparks curiosity, builds trust, and ensures your brand remains unforgettable in the face of tomorrow’s challenges.
Elevate your brand with Vision Inspired Fine Art that brings your company's mission, vision, and values to life. Our service combines artistic excellence with strategic storytelling to create visuals that resonate with your audience, inspire employees, and amplify your brand identity. Perfect for offices, events, and digital campaigns, each piece is tailored to reflect your unique purpose and culture, leaving a lasting impression.
The Content Performance Engine amplifies brand impact by crafting tailored content, streamlining distribution channels, and driving audience engagement. Anchored in a data-driven framework, it aligns strategy, creation, and promotion with measurable KPIs. Deliverables include optimized blogs, videos, and campaigns designed for SEO and social reach. Integrated with your MarTech stack, it ensures seamless execution, tracks performance, and converts insights into action for sustainable growth.
The Customer Value from Day One program turns customers into lifelong advocates by engaging them at every stage of their journey—from discovery and evaluation to implementation and expansion. We build thriving communities of dedicated users who support and inspire one another, driving mutual success. Through personalized interactions and ongoing engagement, we help you nurture loyalty, amplify satisfaction, prove customer value and scale advocacy across your customer base.
The 90-Day Quest to Victory accelerates revenue growth by defining measurable goals, mapping buyer journeys, orchestrating campaign activities, and enabling sales. Using a DACI framework, it aligns team roles, tools, and processes while generating tailored content (emails, scripts, blogs, etc.) leveraging GenAI. Integrated into your campaigns, ABM plans, and existing MarTech stack, it optimizes resources, tracks progress, and ensures coordinated execution for impactful results.
The 5-Point Modern Market Strategy integrates 1) a customer-centric approach to deeply understand target audience needs; 2) leverages AI and data for insights through market research and competitor analysis; 3) incorporates brand-first principles, to promote awareness through compelling and consistent multi-channel messaging; 4) uses agile marketing, to adapt strategies in real time; 5) develops ecosystem collaboration to expand opportunities through partnerships; 6) promotes leadership and value through industry analysts and influencers.
The 3-Day Pop-Up Innovation Incubator is an interdisciplinary hub tackling systemic challenges with emerging technologies like AI, data management, analytics, crypto/Web 3.0, and cybersecurity. Through collaboration, pilot programs, and targeted solutions, it delivers actionable roadmaps, measurable outcomes, and scalable impact. Supported by executive sponsorships, it fosters growth, innovation, and transformative change, culminating in a comprehensive program plan and budget.
Our Project-Based AI + Human Teams combines the precision of AI agents with the expertise of humans to drive faster, more efficient outcomes. By leveraging AI’s scalability, data-driven insights, and automation, paired with clear project structures and defined roles, we boost productivity and deliver impactful solutions that enhance decision-making and achieve measurable business success.
Syncretic Marketing blends diverse perspectives—internal and external—to drive market development, expansion, and revenue acceleration. Combining art and science, using data and AI, and engaging through the power of storytelling, it fosters innovation, growth and resilience in dynamic and disruptive markets. With executive sponsorship, clear KPIs, stakeholder interviews, and structured project management, this methodology unlocks creative solutions, broadens vision, clarifies intent, and rapidly iterates to achieve impactful results.
As a global marketing and business strategy executive, John Haddad has spent his career driving transformational growth for multibillion-dollar SaaS companies. With expertise in GTM strategies, digital transformation, and leading high-performing teams, John has a proven record of delivering impactful results.
Contact us today to learn how John and his team can help your company achieve game-changing success through innovative marketing and organizational excellence.
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